Press Kit

Press Kit

Press Kit

Using our brand

Resources for presenting the Smile brand consistently and professionally.

Primary Logo

This is the first logo to choose when referencing Smile.io, unless being used on a background that makes it illegible. If you are using the logo on either a dark or yellow background, use the alternate assets.

Download

Download

Download

Download

Download

Download

Download

Download

Download

Glyph

If space is an issue, you should use this glyph. There is not always enough horizontal space for our main logo and this is your secondary option.

Download

Download

Download

Download

Download

Download

Download

Download

Download

Colors

Our brand colors are designed to reflect the positivity and clarity of the Smile experience. Use these colors to maintain consistency across all Smile materials, from press mentions to partner collaborations.

Snow White

#FCFCFD

Snow White

#FCFCFD

Snow White

#FCFCFD

Light Grey

#F6F7F9

Light Grey

#F6F7F9

Light Grey

#F6F7F9

Dark Grey

#424242

Dark Grey

#424242

Dark Grey

#424242

Happy Yellow

#FFC419

Happy Yellow

#FFC419

Happy Yellow

#FFC419

Grab everything you need